Airline Revenue Management & Pricing

The Airline Revenue Management course explores how airlines optimise revenue by matching seat availability and prices with changing passenger demand. Topics include demand forecasting, market segmentation, fare structures, booking classes, inventory control, overbooking, and dynamic pricing. Students examine booking patterns, customer willingness to pay, distribution channels, ancillary revenues, and performance indicators such as yield, load factor, and revenue per available seat kilometre. Through practical examples and case studies, the course develops analytical skills to evaluate pricing decisions, manage capacity constraints, and balance revenue opportunities with customer expectations, competitive pressures, and long term profitability across diverse airline markets and business models.